HIGHLIGHTS

The Edits app aims to streamline the video production experience.

This initiative focuses on simplifying the video creation journey without requiring users to exit the application.

Instagram is actively developing new features that will enhance the Edits app shortly.

Instagram has officially rolled out its video editing application, Edits, exclusively for Android users. The app initially opened pre-registrations for iOS users earlier in the year, but it is now freely available for download on both the App Store and Google Play Store. The Edits app is explicitly crafted to simplify the video creation process, particularly for content creators who often navigate through numerous applications to bring their creative visions to fruition.

In a blog post, Instagram stated, “Creating videos can be a daunting task, frequently necessitating multiple applications and complex processes. With Edits, you now have a specialized platform equipped with powerful tools for video production.”

Let’s delve into everything you should know about the Edits app.

What is Edits by Instagram?

Edits is a dedicated platform designed to assist users in creating high-quality videos directly from their mobile devices. The primary objective is to streamline the entire video creation journey, eliminating the need to toggle between different applications.

With Edits, users can:

• Consolidate all necessary tools for video-making within a single application. You can save your concepts, oversee project management, edit videos, and export them without any watermarks—all without switching to another app.
• Enhance your video content utilizing features such as a high-quality camera, a precise timeline, and entertaining effects like cutouts and AI-driven animations.
• Draw inspiration from a curated feed of popular reels featuring trending audio, along with insights that can guide you on what’s effective and how to enhance your content strategy.

Instagram collaborated closely with content creators during the development of Edits, providing early access for selected users who offered valuable feedback to refine the app.

Also read: Explore Instagram’s Blend feature, which allows sharing a Reels feed with friends: A user guide

Upcoming Features for Edits

Instagram is currently innovating additional features that will be integrated into Edits in the near future:

• Keyframes will enable users to select specific moments for animating the position, rotation, and scaling of their clips.
• Modify, an AI-enabled feature that expedites changes in the appearance of videos.
• Collaboration functionalities for creators to share drafts seamlessly with friends or brands for feedback and enhancement.
• An expanded array of creative options, including additional fonts, transitions, voice effects, and an extensive library of royalty-free music.

Also read: An overview of OpenAI’s plans to develop a new social media platform to compete with Elon Musk’s X

How to Download and Utilize Edits

Getting started with Edits is a breeze. Simply download the app from the Google Play Store or the App Store, then log in using your Instagram account. That’s all it takes to embark on your video creation journey.